Brand Audit Screening
For MRKT 438 - McGill University
1.
Name
2.
Email
3.
Age
Under 18
18-20
21-22
23-25
Over 25
4.
Have you been living in Canada for at least one year?
Yes
No
5.
How familiar are you with clothing brand Off-White?
(Never heard of it)
1
2
3
4
5
6
7
8
9
(Very familiar)
10
(Never heard of it)
1
2
3
4
5
6
7
8
9
(Very familiar)
10
6.
How familiar are you with clothing brand Balenciaga?
(Never heard of it)
1
2
3
4
5
6
7
8
9
(Very familiar)
10
(Never heard of it)
1
2
3
4
5
6
7
8
9
(Very familiar)
10
7.
How many purchases have you made in the last year from Off-White?
0
1-2
3-4
5+
8.
How many purchases have you made in the last year from Balenciaga?
0
1-2
3-4
5+
Current Progress,
0 of 8 answered