Target Market Demographics Template
*
How often do you use this product category?
(Required.)
Several times a week
About once a week
Several times a month
About once a month
Less than once a month
Never
*
How often do you purchase this product category ?
(Required.)
Several times a week
About once a week
Several times a month
About once a month
Less than once a month
Never
*
Which of these brand(s) are you aware of? (Please select all that apply.)
(Required.)
Brand A
Brand B
Brand C
Brand D
None of the above
*
Which of these brand(s) do you typically buy? (Select all that apply.)
(Required.)
Brand A
Brand B
Brand C
Brand D
None of the above
*
What is your age?
(Required.)
What is your gender identity?
Man
Woman
Non-binary
Prefer to self-describe (please specify)
Which race or ethnicity best describes you? (Select all that apply)
American Indian or Alaska Native
Asian or Asian-American
Black or African-American
Hispanic or Latino/a
Middle Eastern or North African
Native Hawaiian or Pacific Islander
White
Another race (please specify)
*
What is the highest level of school you have completed or the highest degree you have received?
(Required.)
Less than high school degree
High school degree or equivalent (e.g., GED)
Some college but no degree
Associate degree
Bachelor degree
Graduate degree
What is your approximate average household income?
$0-$24,999
$25,000-$49,999
$50,000-$74,999
$75,000-$99,999
$100,000-$124,999
$125,000-$149,999
$150,000-$174,999
$175,000-$199,999
$200,000 and up
What state do you reside in?
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia (DC)
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming