B2B Thought Leadership Survey
1.
What is the most important issue facing your industry today?
Inflation
Lack of qualified workers
Artificial intelligence
Supply chain issues
Data privacy and security
Remote work
Other (please specify)
2.
How optimistic or pessimistic do you feel about where your industry is headed in the next five years?
Very optimistic
Somewhat optimistic
Somewhat pessimistic
Very pessimistic
3.
Compared to the previous year, would you say that your company is experiencing more or less competition within its industry, or about the same level of competition?
More competition
Less competition
About the same level of competition
4.
How confident are you about your company’s overall position within its industry?
Very confident
Somewhat confident
Not so confident
Not at all confident
5.
Which of the following best describes your company’s current strategic approach toward technology?
We are not planning to actively invest in technology
Modernizing current technology is necessary to stay up to date or save costs
Investing in technology provides us a competitive advantage
Technology is essential to achieving our growth goals
6.
Compared to last year, do you expect your team’s headcount to increase or decrease this year, or will it remain about the same?
Increase
Decrease
Remain about the same
7.
Compared to last year, do you expect your team’s budget to increase or decrease this year, or will it remain about the same?
Increase
Decrease
Remain about the same
8.
How much support do you or your team receive from your company’s leadership?
A lot
Some
Not very much
None
9.
Are decisions within your company made too slowly, too quickly, or are they made at just the right pace?
Too slowly
Too quickly
At the right pace
10.
What are your team’s top priorities this year?
11.
What are the top challenges you expect your team to face this year?
12.
Which of the following best describes your current job level?
Owner/Executive/C-Level
Senior Management
Middle Management
Intermediate/Individual contributor
Entry Level
13.
How many employees work at your company, in all its offices?
1-49
50-499
500-999
1000-4999
5000 or more
I don’t know
14.
Which of the following best describes the principal industry of your organization?
Advertising & Marketing
Agriculture
Airlines & Aerospace
Automotive
Business Support & Logistics
Construction
Consulting & Research
Education
Entertainment & Leisure
Finance & Financial Services
Food & Beverages
Government
Hospitality & Tourism
Healthcare & Pharmaceuticals
Insurance
Legal
Manufacturing
Nonprofit
Personal Services
Retail & Consumer Goods
Real Estate
Technology
Transportation & Delivery
Utilities & Energy
Other
15.
What types of customers do you serve?
Consumers
Businesses
Both
16.
Which department do you work in?
Accounting
Administrative
Customer Service
Marketing
Operations
Human Resources
Sales
Finance
Legal
IT
Engineering
Product
Research & Development
International
Business Intelligence
Public Relations
Other